Age of Dreams

Vol 2 Chapter 2736: It's the red envelope season again

On the third day after the release of Miao mobile phone, Xiao Qi and Yu Shanshan returned to Chengdu.

Under the discussion between Yu Shanshan and the Hong Kong Stock Exchange, the listing date of the Fairy Guardian Company has been officially decided, that is, on the sixth day of the Lunar New Year, that is, the 5th of the month, Thursday, the first trading day after the Chinese New Year of the Hong Kong stock market. !

The reason for taking this time instead of listing before the Spring Festival is that the Hong Kong government and the Hong Kong Stock Exchange have to take a good omen, the new year is new.

So when Yu Shanshan and Xiao Qi returned to the mainland, many people in Hong Kong ran to the airport to see them off and shouted "Sister Yu, please come to Hong Kong early."

Yes it is.

Yu Shanshan also has the important task of opening the Hong Kong stock market for the first time in the 010 Lunar New Year. Everyone also hopes that the beauty vice president of this fairy company will start good luck.

Yu Shanshan wanted to go home a long time ago. She had never left Xiao Xingxin for such a long time. Although she had to video chat with her daughter from time to time, it was so far away and her daughter didn't know anything, so of course she was not so happy.

Moreover, during the previous two videos with Xiao Xingxin, Xiao Xingxin was in her grandmother’s arms and suddenly saw her mother appear on the screen. She was very curious. She wanted to reach out to touch her, but she couldn’t touch her. She was so angry. Burst into tears.

This cry was terrible, and it didn't make Yu Shanshan want to rush back to Rongcheng overnight to comfort her with her heart and soul.

Now as soon as she went home, Yu Shanshan was holding her daughter and refused to let go, which made Xiao Qi look funny.

There are more wives, and more attention needs to be paid.

Going home with Yu Shanshan to play with Xinxin for a while, Xiao Qi also went to Jia Yuwen and Xinxin to have dinner, and then returned to Huangfucai's villa to accompany her and Duoer.

The next day, I went to the rest of the wives' house again, and finally rested at Xiaoyao Martial Arts Hall.

In Hong Kong, I was tired. Xiao Qi didn't deal with any company affairs in the past two days, and took a good rest for two days.

In the past two days, although Xiao Qi did not go to work, he received a large number of red envelope requests in his work phone WeChat and his personal phone.

This is what Xiao Qi suddenly realized, it's almost [[[[, m.＄≡om] the Spring Festival!

Compared to last year's excitement. In fact, people are still very concerned about grabbing red envelopes this year.

After the Spring Festival, the game of grabbing red envelopes suddenly lost attention, but in some circles of friends, people playing this game from time to time, such as birthdays, happy events, etc., will show local tyrants who give out red envelopes. Ours, its scale is far from comparable to the one or two months of the Spring Festival.

But no one dares to underestimate the app and the huge benefits it brings to WeChat.

Wechat has historically exceeded 1 billion registered users. It is basically the credit for grabbing red envelopes, and WeChat Tenpay’s users reached 170 million. Such terrifying data basically comes from grabbing red envelopes.

Among them, the number of credit card users directly belonging to Fairy Bank is as high as 6 million, and the number of savings card users is as high as 8 million. The total number of card-opening users of Fairy Bank has exceeded 80 million. The function of grabbing red envelopes can basically be compared with Taobao.com and Xiaoyao Mall. It's comparable.

Although more than half of these accounts opened by grabbing red envelopes are useless, basically only one-third of active users. But at any rate, it is also a cumulative increase in data.

Again, as early as the winter moon. That is, during Christmas and New Year's Day, some European and American users began to use it for a while.

With the arrival of the annual Spring Festival now, people who use red envelopes are beginning to become active again.

The Chinese in the Mainland, Hong Kong, Macau, Taiwan and Southeast Asia have again started the game of giving red envelopes and grabbing red envelopes.

Especially the children who have been on vacation, whether they are junior high school students, high school students or college students, are looking forward to the annual New Year's money.

On the issue of red envelopes. The customs in China and Southeast Asia are definitely more prevalent than those in Europe and America. Parents, uncles and aunts, grandparents, grandparents, grandparents, etc., will give out red envelopes more or less.

As a result, the red envelope grab app that has become popular last year. This year is still popular throughout Asia.

Only in mid-January so far, the number of red envelopes per day has exceeded 1 million, an increase of at least 0% over the same period last year, and now it is almost the fifteenth of the twelfth lunar month. The more it is the day of the Chinese New Year atmosphere, this red envelope is issued. The number is increasing, directly breaking through 5 million, which is also a significant increase from last year.

One of the important reasons for such a good situation is that smart phones are becoming more and more popular nowadays. It is no longer like in previous years that you can only buy a few phones such as Dreamstars and Galays. Not only are they not produced enough, they are also very expensive. .

In the current smart phone market, there are a lot of prices ranging from 000 to 000, and there are more than a dozen styles. With the addition of six major manufacturers in mainland China, the price is directly lowered to less than RMB 000, which is even more attractive to many young people. , Especially high school students and college students, there are especially many people who buy smart phones.

As a result, it is naturally an increase in the number of users of WeChat Tenpay, and an increase in the number of accounts opened by Fairy Bank.

Under such circumstances, the WeChat company is already seriously considering whether to start the WeChat Mall project in advance, so as not to waste such a huge popularity.

Imagine that an app that grabs red envelopes can make two or three billion people enjoy it. This is an extraordinary situation.

Taking advantage of this good opportunity to open the WeChat Mall project in one breath, it is undoubtedly a good opportunity to strike while the iron is hot.

You know, looking at such a big sale at Xiaoyao Mall, WeChat has long been greedy.

Their users are even more than those of Xiaoyao Mall. If the WeChat company opens a platform on its own, or provides a platform like Taobao.com, it is a business with unlimited potential.

Now that several problems have not been resolved, they have not taken any action.

The first one is the WeChat Mall operated by itself. Can it shake the position of Xiaoyao Mall?

Originally, Xiaoyao Mall was the dominant player in the industry, and it has expanded its business to India, making it even more financially rich.

The key is. Both WeChat Mall and Xiaoyao Mall are one family, and they cannot compete by other means. Therefore, under normal commercial competition, Xiaoyao Mall has become a serious giant, and WeChat Mall wants newcomers. Top, pay and return are not worthwhile in the end. this is a problem.

The second is that if you do not operate the WeChat mall yourself, but build a platform that provides services similar to Taobao.com, that would be useless.

But how to make a profit is something worth exploring. After all, Taobao.com's profit has been very small for so many years, and it has only begun to make a little profit in two or three years.

So Taobao.com has recently actively planned the Lotte Mall model to increase its profitability and continue to expand its influence.

Moreover, how to supervise the buyers and sellers. It is also a very serious issue not to allow fake goods or goods of substandard quality to ruin their reputation and evade supervision.

Over the years, Taobao’s reputation has been mixed, and the biggest reason is the rampant counterfeit goods and poor supervision.

Even Taobao.com, which has been in business for so many years, has not done such a good job, let alone WeChat, a new company that has just entered the industry.

As a large company, the most important thing is to keep pace. You must not ignore the foundation of the big leap forward, this will easily bring great hidden dangers.

For example, the previous Nortel Networks, Sun Company and so on. It was for this reason that brought the fate of final bankruptcy and liquidation.

It is precisely because so many problems have not been solved that Huangfu Cai decided to take it slowly, focusing on the development and consolidation of user viscosity, and the commercial development will wait and wait.

Huangfucai's ideas have always been simple, she never pursued big profits. She doesn't pursue any major development of the company, she just wants to do a good job of her creativity.

In addition, Huangfu Cai has the support of Xiao Qi's husband, and has never lacked funds, and has no worries about the direction of development. This avoids a large number of people from arguing about WeChat and Weibo companies. Encourage the listing to become bigger and stronger.

In many ways, in fact, many companies in China are not accustomed to listing, because they are not accustomed to the supervision of the stock market, and they have no sense of responsibility to shareholders and Chinese stockholders. This is why many companies are scolded after listing. the reason.

Under the influence of Xiao Qi, Huangfucai is also used to treating Weixin and Weibo as a family's private assets, and does not pursue temporary profits, but cares more about whether it has the ability to sustainably develop.

Of course, in the future, WeChat will definitely develop as an important participant in commercial activities. After all, it has a huge user base and its own payment system. These are all necessary conditions for a company's development.

In fact, Xiao Qi had already discussed with the fairy wife about what kind of e-commerce the WeChat company should do.

The model of Lotte Mall is most suitable for WeChat companies.

This model is undoubtedly the most complicated one, dealing with relationships with suppliers, docking with sellers from large companies, interacting with buyers, guarantees and after-sales in the business of sellers and buyers of large companies, etc. Wait, we must sort out one by one, and we must carefully plan and prepare.

These tedious and meticulous tasks cannot be completed overnight.

The project made by WeChat Mall itself is simple, with the foundation of Xiaoyao Mall, and the inside story and communication of many industries will not make detours.

Even if it is not necessary to use the same supplier as Xiaoyao Mall~www.wuxiaspot.com~, the successful experience can be used for reference.

You can also refer to Taobao.com for the operation method.

As for the most unfamiliar bb project, wait until Ma Yun makes Taobao Mall first, and then WeChat Mall will learn slowly, so as to avoid detours.

In general, the most important thing for WeChat company now is two things.

The first is to retain users as much as possible. The second is to send employees to study at Taobao and Xiaoyao Mall, and even dig some people from the two major companies.

In addition, the immediate thing is the promotion of the red envelope app, and more attention should be paid.

The sharp increase in the number of users during the Spring Festival is definitely a time to test the management level of the WeChat company.

At this time, giving users a good user experience can increase the user's viscosity. If it is not done well, I am afraid that many users will be lost.

As a large company, the most important thing is to relax after success! (To be continued.)